In this episode Juliet and Clinton discuss what you should consider when changing your niche, the effectiveness of having a free offer in order to get someone to sign up for your email list, and how hashtags are used on Twitter and other social media platforms.
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Questions Answered in Episode 21
- Macy, Counselor, Toronto
“Juliet, I’ve been a fan of yours for many years and have followed all your advice with great success. I’ve had a niche for a number of years now working with women who have recently been divorced, or in the process of going through a divorce.
I’ve worked with countless of women over the last 9 years, but the truth is I want a change and want to start working in a different niche. I’ve discovered my real passion is trauma therapy and I now want to completely rebrand myself as a trauma therapist. What are some of the most important things I need to do to re-launch my business in a different niche?”
- Dawn Vincent, www.dawnvincent.com.au Victoria, Australia
“How effective is offering a free article on your website to gain client email addresses?”
- Cassandra, Herbal Practitioner from Victoria, BC
“Can you please explain hashtags? I don’t understand how to use them, nor why I would need to. I have a twitter and a facebook account. Do I need to use them for both?”
- Malaysia Airlines MH370: The Psychology of Missing Persons – example of a blog post that used a trending hashtag (#MH370) to gain phenomenal website traffic