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Episode 087: Is it better to have the blog post in the email newsletter as opposed to directing people to my site?

advantage of having an email newsletter in your blog post

In episode 87 Juliet and Clinton answered the following questions: 1)Is it better to have the blog post in the email newsletter as opposed to directing people to my site? 2) What are the benefits of hiring an answering service? and 3) How should I answer clients when they ask if I have a Medicare rebate?

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Questions Answered in Episode 87

In this episode we answered the following questions:

1. Howard Todd-Collins 

“I’m stuck with my newsletter format. Currently, it goes out fortnightly and has 2 articles in it. The format is via Mailchimp. Subscribers receive a brief note from myself with links to my most recent blog posts on my website. I’ve had some feedback from a subscriber who enjoys the newsletter but finds he doesn’t have time to read 2 posts. He has suggested having one article in the body of the newsletter instead of being directed to my website. What’s your view? Is it better to have the post in the newsletter as opposed to directing people to my site?”

2. “I’m thinking of paying for an answering service and I’m wondering what you think are the benefits of using one. I am not sure if I need a basic answering service or a more full-service virtual reception. What are your thought?”

3. Wendy Gilroy 

“I’m stuck with effectively answering questions (over the phone) about whether I can offer a Medicare rebate. What do you suggest I say to prospective clients?”

Show Notes


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